by Cheryl Sucharski | Nov 14, 2017 | News, Uncategorized, Views, WNM News
Marc Adler, owner of Why Not Marketing, is collecting used cell phones to benefit the Buffalo Zoo. Adler is an adjunct lecturer at both the University at Buffalo and Daemen College. He has been collecting used cell phones through class projects and donating them for...
by Cheryl Sucharski | May 9, 2016 | Marketing, Views
Finding and securing new customers takes a tremendous amount of time and energy. When looking for new business, remember to take good care of the business you currently have (and have already invested the time and energy to obtain). You know these customers and they...
by Cheryl Sucharski | Feb 23, 2015 | Branding, Views, Writing
Cheryl Sucharski, guest blogger Proofreading is one of my favorite tasks. I’m not sure why I love it. Perhaps because it feels like finding Waldo, I don’t know. But I do a lot of it. I have found that no matter the client, I seem to see the same five errors more than...
by Cheryl Sucharski | Feb 2, 2015 | Branding, Marketing, Views
Cheryl Sucharski, guest blogger We often find that it’s difficult for businesses to determine what their ‘thing’ is. We always ask — what makes you unique? What do you want people to know you for? The answers to these questions are critical for branding. Now, if you...
by Marc | May 13, 2014 | LinkedIn, Views
Of course, a Network doesn’t just happen. To build a network successfully you need to work on it consistently. In fact, you need to broaden your knowledge, as well, so you can more successfully build relationships with all types of people. 1. Your network can...
by Marc | Feb 26, 2014 | LinkedIn, Views
Interviews are a tricky beast. Whether you are fresh out of school or a senior exec, there are sure to be some butterflies sneaking into the pit of your stomach. Calm nerves stem from proper preparation – and these foolproof tricks will not only make you stand...